The Donor Motivation Program

motivation program


Most people are unaware of the sheer size of the nonprofit sector. It represents a significant portion of our economy, overseeing nearly 13 million employees as of 2012, or 1 out of every 10 employees in the United States workforce, per the Bureau of Labor Statistics.*

U.S. nonprofits also produce more than $1.5 trillion in annual revenues, amounting to more than 5% of our Gross Domestic Product (GDP) in 2010. If U.S. nonprofits were a country, they would rank as the 17th largest economy in the world—larger than the Netherlands or Turkey.**

Therefore, the health of the nonprofit sector is critical to the health of our economy.


DMP is truly a complete system, delivered by Donor Motivation Professionals throughout the United States and Canada. 

It has been called “push-button planned giving” and “Donor Motivation in a box.”

Since 1995, we have used our skills to listen to our nonprofits and their donors and take what we’ve heard to build and perfect a proactive planned giving system that is the bridge between organizations and their donors.

Through The Donor Motivation Program™ and an international network of trained professionals, we have helped North American charities, large and small, “motivate planned giving!” More than 15,000 donors have engaged in our C2 Donor Presentation Experience and rated it either “one of the finest” or “absolutely the best” of its type. Why? Because it “speaks donor!”

Engage Major Donors At Higher Level As Champions

Provide a Simple Method for Champions to Introduce Their “Circle of Influence”

Discover Millionaire Donors Next Door Among Donor Base

Uncover Donors with Existing Legacy Gifts

About the donor motivation program

Re-Energize Disconnected Donors

Establish The Organization As A Donor-Centric Resource

Maintain Consistent Visibility With Your Donors and Community

Communicate Long Term Stability

Increase Legacy Gifts

Become “Charity of Choice” In The Mind of Your Donor